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Advertise in VAN

Advertising
The Visual Artists’ News Sheet is guaranteed the most affordable and cost effective platform for publicising art events, exhibitions, arts services, artists’ materials & equipment, notices of commissions & other opportunities for artists. We print and distribute 6000 copies per issue of this 36 page newspaper throughout Ireland six times a year, ensuring that your advertising is read as timely and relevant.

All advertising queries should be directed to the  publications manager Jason Oakley
T: 01 6729488
E: jason@visualartists.ie

Content

Regular features include: news, exhibition roundups and previews; a regional spotlight; practical / how to articles for artists; venue / organisation profiles; a career development feature for artists; focus on art in the public realm; cultural politics; comprehensive artists opportunities listings; columnists.

Format
The Visual Artists News Sheet is a 36 page tabloid newsprint publication (20 pages B&W and 16 pages of colour). It is published six times a year.

Distribution
We print and distribute 6,000 copies of each issue and estimate a readership of at least 12,000 per issue. This includes direct mailing to 1300+ members of Visual Artists Ireland; bulk dispatches to local authority arts officers (Republic & Northern Ireland) who oversee regional distribution; an extensive complimentary and media list of art writers, journalists, architects, designers, educators and academics. It is also available across the Republic and Northern Ireland as a ‘free sheet’ from over 30 major art centres, galleries, museums, studios.

Technical
Advertisements can be accepted via email or on disc in a number of formats:

  • As an image file: Tiff, Jpeg, Eps, PDF (Scaled to print size at 300dpi).
    NB: Please ensure artwork is optimised for newsprint reproduction. For example, to avoid registration problems avoid blacks made from full CMYK values (just K 100%). Likewise for small type (below 12 point) avoid CMYK tones – opt for black or grey-scales.
  • As a Quark Xpress file (with relevant fonts and images, logo’s etc )
  • Alternatively, for an additional €60 / £45 The Visual Artists’News Sheet offers an in-house design service. Simply forward text (Microsoft Word format) and images (Tiff/ Jpeg) to the Visual Artist Ireland office.



Advertising Rates

Agencies – NB: A surcharge of 15 percent applies to all our rates for ad bookings made by Advertising Agencies.

Inside Pages B & W
Colour
1/8 Pg (Landscape: 86.5mm x 128.5mm) €175 €200
1/4 Pg (Portrait: 180mm x 128.5mm) €250 €300
1/2 Pg (Portrait: 365mm x 128.5mm) €500 €600
1/2 Pg (Landscape: 180mm x 262mm) €500 €600
Full Pg (365mm x 262mm) €900 €1000
Back Pages
1/8 Pg (Landscape: 86.5mm x 128.5mm) N/A €250
1/4 Pg (Portrait: 180mm x 128.5mm) N/A €350
1/2 Pg (Portrait: 365mm x 128.5mm) N/A €700
1/2 Pg (Landscape: 180mm x 262mm) N/A €700
Full Pg (365mm x 262mm) N/A €1100
Visual Artists Ireland does not charge VAT
Discounts: 6 issues 20%, 4 issues 15%, 2 issues 5%


Distribution Dates 2012
You can download our rate card detailing more information on advertising rates and 2012 distribution dates here:  VAN Advertising Rate Card

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