Advertising
The Visual Artists’ News Sheet is guaranteed the most affordable and cost effective platform for publicising art events, exhibitions, arts services, artists’ materials & equipment, notices of commissions & other opportunities for artists. We print and distribute 6000 copies per issue of this 36 page newspaper throughout Ireland six times a year, ensuring that your advertising is read as timely and relevant.
All advertising queries should be directed to:
Thomas Pool
News Provision
T: 01 672 9488
E: news@visualartists.ie
Content
Regular features include: news, exhibition roundups and previews; a regional spotlight; practical / how to articles for artists; venue / organisation profiles; a career development feature for artists; focus on art in the public realm; cultural politics; comprehensive artists opportunities listings; columnists.
Format
The Visual Artists News Sheet is a 40 page tabloid newsprint publication (full colour). It is published six times a year.
Distribution
We print and distribute 5,000 copies of each issue and estimate a readership of at least 10,000 per issue. This includes direct mailing to 1500+ members of Visual Artists Ireland; an extensive complimentary and media list of art writers, journalists, architects, designers, educators and academics. It is also available across the Republic and Northern Ireland as a ‘free sheet’ from over 30 major art centres, galleries, museums, studios.
Technical
Advertisements can be accepted via email or on disc in a number of formats:
- As an image file: Tiff, Jpeg, Eps, PDF (Scaled to print size at 300dpi).
NB: Please ensure artwork is optimised for newsprint reproduction. For example, to avoid registration problems avoid blacks made from full CMYK values (just K 100%). Likewise for small type (below 12 point) avoid CMYK tones – opt for black or grey-scales.
- Alternatively, for an additional €60 / £45 The Visual Artists’News Sheet offers an in-house design service. Simply forward text (Microsoft Word format) and images (Tiff/ Jpeg) to the Visual Artist Ireland office.
Advertising Rates
| ADVERTISING RATES | PRICE |
| _ | |
| Inside Pages (Width x Height) | |
| 1/8 Pg (Landscape: 125.613 mm x 80.121 mm) | €320 |
| 1/4 Pg (Portrait: 125.613 mm x 164.012 mm) | €320 |
| 1/2 Pg (Portrait: 125.613 mm x 331.975 mm) | €600 |
| 1/2 Pg (Landscape: 255.04 mm x 164.012 mm) | €600 |
| Full Pg (255.04 mm x 331.975 mm) | €1100 |
| _ | |
| Back Page (Width x Height) | |
| 1/4 Pg (Portrait: 125.613 mm x 164.012 mm) | €370 |
| 1/2 Pg (Portrait: 125.613 mm x 331.975 mm) | €700 |
| 1/2 Pg (Landscape: 255.04 mm x 164.012 mm) | €700 |
| Full Pg (255.04 mm x 331.975 mm) | €1100 |
| _ | |
| Back Page (Beside Cover) (Width x Height) | |
| 1/2 Pg (Landscape: 255.32 mm x 161.354 mm) | €750 |
| _ | |
| VAN, eBulletin and Social Media Advertising Bundle | |
| Banner Advertisement (800 x 250 pixels; 72dpi)Per week (for inclusion in two eBulletins) | €75 |
| Facebook Promotional Boost Post (surcharge) | €30 |
| _ | |
| Discounts and Bundles: | |
| 6 issues 20%, 4 issues 15%, 2 issues 5% | |
| 10% Organisational Membership | |
| _ | |
| Visual Artists Ireland is a registered charity and does not charge VAT |
Agencies – NB: A surcharge of 15 percent applies to all our rates for ad bookings made by Advertising Agencies.
Distribution Dates 2021
You can download our rate card detailing more information on advertising rates and 2020 distribution dates here: VAN Rate Card 2020