Arts Audiences News: The Arts in Irish Life Report

THE ARTS IN IRISH LIFE REPORT- available now.

Some key findings from this report include:

• 94% of Irish people have engaged with the arts in the past year: as arts attenders or participants, consumers of arts-related media content, or having talked about the arts.
• Irish arts attendance levels have also increased (+4.6%) and remain higher than in other markets (64% attended at least one event in the past year in Ireland compared with 51% attendance in Northern Ireland and 48% in Great Britain during the same period).
• 85% of Irish adults have a favourable attitude towards the arts. This is supported by the 63% of Irish people who identified the ‘important and valuable role’ the arts plays in a ‘modern society such as Ireland’.

This major report on attendance rates at arts events and on attitudes towards the arts in Ireland was recently published. The research was commissioned by Arts Audiences on behalf of the Arts Council and carried out by Kantar Media. The presentation of the report was one of the most commented on sessions at the recent ‘Focus On Audiences’ day at Dublin Castle. Click here to access the full report.